Melody Hirsch

The Acid Liminal Album Re-design

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For our final project in Typography One we were given the challenge of redesigning an album cover. I chose to design for The Acid who I ran across a while ago because of their beautiful music videos. I started by doing a little bit of research and background on the music….   And then made a mood board…   A few iterations and a bunch of changes later I really like what I came up with! Thanks to first year photography student, Chrissy White for letting me use her beautiful photo! This…read more

Pak Packaging!

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It’s time to start playing with packaging for PAK, the cereal brand we are working on for new media. We wanted something bold and colorful, something that would stand out on the shelf, but with minimal and recognizable design. Originally we had been playing with the idea of doing granola in a bag.Because that is how granola is sold. But after much discussion decided that a box would be a better route to take. We considered and played with a milk carton shape for a while, but ended up making…read more

PAK- granola for your next adventure

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It’s the highly anticipated Erik module for New Media, which gets harder every round, and of course my module got him last. But, I am so stoked! We are tasked with creating a cereal that inspires. I wish I could put 1000 more hours into this project, because I can tell it’s going to be super fun and challenging. Day one we split into groups and mine spent about 3-4 hours brainstorming. Jill has given us some powerful tools for coming up with ideas, and we dove into brainstorming pretty…read more

That time I coded my first website by myself.

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Don’t tell anyone. But I am having fun coding and doing UX. I haven’t fully admitted this to myself, because I guess I didn’t think it was going to happen. After the first web assignment Art Guide Northwest went so well, mostly in thanks to my lovely talented partner Ian Kirschner, I felt a little unsure. We did it, it looked great, I did the whole second page by myself, I should have felt a little better. But mostly I was scared for the next project, because I would be…read more

Hand Lettering

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This packaging project was a test in font pairing. The assignment was making a coffee bag to celebrate Aromas, a coffee shop in Iowa, opening its second location. I was inspired by the idea of celebrating, and wanted to make the bag feel warm and dark. For this project we were not required to do hand lettering, but it’s something that I have been wanting to learn, so I took that challenge head on.                     For my first illustration I was…read more

Captiol Hill Feature: Horizon Books

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 In an ever-shifting landscape, few landmarks remain steadfast in Seattle’s Capitol Hill neighborhood. Few things, however, are as timeless and resilient as Horizon Books owner Donald Glover. To the untrained eye of a new Seattle resident, Horizon Books might look like a shipping & receiving truck terminal but what’s hidden beneath the fast changing 10th Avenue street hides a man who loves this community, his books and his whisky.     To say Don Glover has lived an exceptional life would be a dramatic understatement. Younger readers might laugh at…read more

Animalia Letter Forms

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One of the projects this quarter that I am still really proud of, was one of the earliest. Not just my favorite because of the final piece, but because my process and work flow were probably the best they have ever been. Our first assignment in Production II: make an animal out of the letters in it’s name. The first step was picking an animal and typeface that represented it.   I brought these six typefaces in, and the class got to choose which font I would be working with. They…read more

It’s business, it’s business time

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This quarter we are taking our first type class, and I am excited because I love type, but I always take way too long choosing a typeface, and honestly, after just a few weeks that process is already sped up. This assignment was to design a letter mark and business card for ourselves. Designing for myself is always difficult, so of course I went through a lot of designs before landing on one. I wanted to show my playful personality and my experimental design sense, but keep it looking professional. Some of…read more

color by numbers

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For color theory we are designing book covers as a vessel to utilize basic color theory principles. I chose to redesign The Handmaids Tale by Margarette Atwood, which if you haven’t read, is basically a dystopian tale based around ownership of women’s  bodies. So something fairly relevant to whats happening right now. To start the project we only used black, white and shapes to create a layout. I created a shape, latter named Vagimond (vag-eye-mond) by one of my classmates because it resembles a vagina/eye/diamond, which I love. Here they are in slightly overwhelming…read more

My life as a film maker, pigeon chaser and overacheiver

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Help. It seems with this project my eyes are way bigger than my stomach. We were given a film making assignment to be completed by two people. One of the recommendations was to plan something you could produce in a week . The only requirement was the topic of enlightenment. A lot of our assignments, have pretty strict guidelines,  but this being so open ended gave opportunity for complete creative freedom. Mariah and I chose to work together and are definitely taking this opportunity to express some repressed weirdness and messyness….read more

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