This was on of my UX storyboard’s for interactive III,
This storyboard is illustrating a situation and conflict that the user could potentially run into, and then presenting a “Blue Sky”solution.
This was our video shot and edited by Cameron Munn for the SCCA branding project. I think this video was very strong because it’s unique and informational, it also used no video footage just pictures! i thought that was also pretty cool and a good way to be creative, hope you enjoy!
This was a really fun project for my packaging class, i had an assigned demographic of athletic young adults and a a brand name Pur Gum that uses all natural aspartame-free ingredients in their gum . I thought by adding a natural caffeine like tea, it would resignate well with my demographic while still staying true to the Pur gum brand. For the design, i was inspired by other athletic active brands like Nike and Red bull and adapted their high-contrast color scheme to give it and energetic feel and make it stand out on the shelf.