a moodboard blog assignment
cue: my little moodboard for a 32oz stanley dog bowl.
here’s the thing, i am not a stanley girl. i could sit here and tell you about my opinions on american consumerism and the overconsumption of shit we don’t need but one thing i’m not is a hypocrite who lacks self-awareness. yeah, maybe the rise of stanley culture on instagram has contributed to mass overconsumption but do you know how many non-stanley brand reusable bottles i have??? definitely more than one! who am i to say that having multiple reusable bottles is any different than having multiple stanley mugs just because they’re not from multi-million dollar corporations?
what can i say? i love having new surfaces to showcase my stickers. i’ve fallen victim to capitalist america, too. by buying more things, i can showcase my individuality with new stickers.
what would it take for me to purchase, or at a minimum, get on board with purchasing a 32oz stanley dog bowl despite probably already having numerous local and small batch ceramic dog bowls?? well i’d need to be a dog owner. i’d also have to get a dopamine rush from the cute little branding, i’m a sucker for that. perhaps a sandy liang collab moment.
if i had a dog, i’d coordinate our outfits and i’d overspend my money. so what did i do? naturally, i turned to little beast, the cutest dog sweater brand online, for inpsiration. who, by the way, has collaborated with sandy liang.
here’s a moodboard breakdown:
i aspire to be this person. i aspire to have less things and more open space. a clean kitchen. space for a plate on my dining table. a moka pot, a bink water bottle (i already have one). a fancy lamp. maybe, by buying a 32oz stanley dog bowl, i can slowly become her.
a girl who matches her cute quirky colorful socks with her sweet rescue dog.
a girl who will buy something simply for the packaging. okay, this is juice packaging, so what? i just bought a pair of pants in the color blueberry. this is right up my alley. i would love a 32oz stanley dog bowl in the color tomato. are you kidding?
last one. a sweet little dog illustration. tug at the heartstrings of millennials.