For the Cochella Valley Firebirds x Cochella Music Festival, I decided to extract the color palettes found on the music festival website to keep it in their brand colors. The logo I grabbed colors from the hero section of the website, and I pulled inspiration from the gradients of backgrounds and show line up graphics for the body of the jersey.
I wanted to add in one more visual element to tie the feeling of Cochella Music Festival and decided that since palm trees were a much used asset, to include them on the bottom back of the jersey.