Ramen Danbo makes traditional Tonkotsu ramen crafted in the Kyushu Hakata style – one of the most popular types in Japan. They open the first shop out of Japan in Vancouver, Canada, and now they have shops in Seattle and New York.
My solution for the food truck of Ramen Danbo is using Sakura which is Cherry blossom’s colors that represents Japanese culture to be the base tone of the truck. I created an illustration of chopsticks grabbing noodles and put it on the window of both sides of the truck to show what types of food the truck is selling. I also made the pattern of the toppings in ramen and other sides they have to cover the truck. Besides including the name of the restaurant on the truck, I also included a slogan and locations of the cities that have this restaurant in. I made the menu as a attached panel outside of the truck, so it’s easier for the restaurant to edit the menu in the future.
This is a fun project, I like doing branding, and the final truck mockup looks cute!
