Maybe you have an old pet you want to keep an eye on.
Or a hell-raiser you need to make sure doesn’t break anything.
And maybe you just plain miss them.
Whatever the reason, you are here with this product to have insight into the life out your companion, because you care.
This mood board encapsulates another level of love in a modern and fast moving society. It opens a moment in busy days to check on loved ones and provides peace of mind to its user.
To convey this, we will use relatable imagery that is both eye-catching and familiar. There are photos of recognizable mischief, and photos that show the environment the product could exist and blend in with—
Aka the hearth and warmth of your own home.
Many people feel nervous about cameras within their home and think they can take on an energy akin to “Big Brother”. To deter harsh and sterile sentiments, natural and warm hues of greens, blues, and accents of oranges will be used throughout branding and packaging, as to feel as inviting and cozy as your home and pet. And of course the classic sleek, white to help carry the modern tech aspect of the product.
