When I read the product details about the product I gathered two important key points. It is a nuanced and modern gadget and it is used to care and monitor pets. That gave me the idea of combining cool tones and warm tones to tie in those two. For the typeface I chose a typefaces that was friendly but somehow futuristic to bring that welcoming and modern feel. For the photography I gathered images of cats and dogs hanging out at home which is typically how we would observe and check in. on them doing their usual pet things like playing, napping, eating, hanging out.